Own a Nash & Smashed in Waco, TX

Capture Baylor University students, Magnolia tourist crowds and I-35 Central Texas families across Downtown Waco, Central Texas Marketplace, Valley Mills Drive and Hewitt/Woodway.

National franchise overview · Texas franchise guide

Positioned directly on I-35 midway between DFW and Austin, Waco punches far above its population size thanks to millions of annual visitors to Magnolia Market at the Silos, Baylor University's 20,000+ students and McLane Stadium, and major regional medical and aerospace/industrial employers. Downtown Waco, Riverfront and the Baylor/6th Street corridor generate bustling daytime tourist lunches and student evening orders.

Just down I-35 at Loop 340 / SH-6, Central Texas Marketplace anchors McLennan County's busiest retail node, complemented by established commuter corridors along Valley Mills Drive, US-84 toward Woodway and Hewitt Drive — offering accessible 1,600+ sq ft inline and endcap spaces.

Midpoint I-35 traffic, Baylor University and year-round Magnolia tourism

  • Central Texas Marketplace & I-35 / Loop 340 (SH-6 Interchange): Regional open-air power center and nearby Baylor Scott & White Hillcrest hospital drawing McLennan County families and I-35 travelers.
  • Baylor Campus, Downtown Silos District & Riverfront (I-35 Central): Year-round Magnolia tourism, convention hotels and dense Baylor student housing with strong walk-up and delivery demand.
  • Valley Mills Drive, Woodway (US-84) & Hewitt Drive: High-income West Waco, Woodway and Hewitt suburban commuter strips serving permanent local households.

Waco, TX concept guides & nearby markets