Own a Nash & Smashed in Round Rock, TX

Serve Williamson County's corporate and sports-tourism hub — from Dell's global headquarters and La Frontera at I-35/SH-45 to Round Rock Outlets, Teravista and US-79.

National franchise overview · Texas franchise guide

Directly north of Austin along I-35 and SH-45 Toll, Round Rock anchors southern Williamson County with major corporate tech employment around Dell Way and La Frontera, regional shopping draw at Round Rock Premium Outlets and Ikea along North I-35, and booming destination resort/tournament traffic around US-79 (Palm Valley Boulevard), Dell Diamond and Kalahari Resorts.

Along University Boulevard — home to Texas State University Round Rock, Austin Community College, Baylor Scott & White and Ascension Seton medical centers — thousands of Teravista, Avery Ranch and Forest Creek families seek fast, flavorful lunch and dinner options. A 1,600+ sq ft Nash & Smashed slots cleanly into Round Rock's modern grocery-anchored centers.

Corporate tech headquarters, outlet shoppers and US-79 resort traffic

  • La Frontera, Louis Henna Blvd & Dell Corporate Corridor (I-35 & SH-45): High-density weekday tech workforce, commuter hotels and regional big-box shopping traffic at the Austin-Round Rock gateway.
  • University Boulevard, Teravista & Round Rock Premium Outlets (North I-35): Regional outlet shoppers, dual university campuses, major hospitals and affluent master-planned residential subdivisions.
  • US-79 (Palm Valley Blvd), A.W. Grimes, Downtown Main St & Old Settlers: Year-round youth sports tournaments, resort guests, Dell Diamond baseball crowds and east-side family growth toward Hutto.

Round Rock, TX concept guides & nearby markets