Open a Nash & Smashed in Asheville, NC

Bring bold cooked-to-order comfort food to Western North Carolina's I-40 and I-26 crossroads — serving residents, hospital staff and Blue Ridge visitors across South Asheville, Tunnel Road and West Asheville.

National franchise overview · North Carolina franchise guide

As the commercial capital of Western North Carolina at the junction of I-40 and I-26, Asheville draws regional shoppers from across the mountains while supporting major local employment at Mission Hospital, Pratt & Whitney's aerospace plant, UNC Asheville and thriving hospitality corridors around Biltmore Village.

While Asheville is famous for independent dining, everyday commuter arteries like Hendersonville Road (US-25), Tunnel Road (US-70), Brevard Road and Patton Avenue show strong underserved demand for elevated, cooked-to-order fried chicken, smashed burgers, Nashville-style sandwiches, mocktails and cakes.

Western North Carolina's healthcare, tourism and retail hub

  • South Asheville, Hendersonville Road (US-25) & Biltmore Park: High-income residential and corporate retail spine stretching from Biltmore Village through Arden toward Asheville Regional Airport.
  • Tunnel Road (US-70 East) & East Asheville Shopping Plazas: Primary regional retail and hotel corridor just off I-240 capturing both local errands and mountain visitor traffic.
  • Brevard Road (NC-191), Asheville Outlets & West Asheville (Patton Ave): High-volume I-26 interchange shopping centers paired with dense West Asheville neighborhoods along Haywood Road and Patton Avenue.
  • Downtown / Mission Medical District & Merrimon Avenue (UNC Asheville): Hospital shift-change traffic, walkable downtown blocks and North Asheville university and Weaverville commuter plazas.

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