Own a Nash & Smashed in Idaho
Capture booming Treasure Valley and regional Idaho growth with Nashville-style sandwiches, fried chicken, smashed burgers, mocktails and cakes — backed by 40 hours of training and 12 corporate support commitments.
Idaho's Treasure Valley — anchored by Boise, Meridian, Eagle, Nampa and Caldwell along I-84 — has spent the past decade among the fastest-growing metropolitan areas in the Mountain West, drawing young families, semiconductor and tech employers, and Boise State students eager for fresh dining concepts. Combined with Eastern Idaho's I-15 hubs in Idaho Falls and Pocatello and northern resort-and-commuter traffic in Coeur d'Alene, our five revenue lines — Nashville-style sandwiches, fried chicken, smashed burgers, mocktails and cakes — bring distinctive Southern flavor to an underserved fast-casual landscape.
New retail shopping centers along Eagle Road, Chinden Boulevard and Garrity Boulevard align seamlessly with our 1,600 sq ft minimum Full Restaurant layout, while downtown Boise and campus corridors fit Express Units and Food Trucks. Every Idaho franchise partner receives 40 hours of training and 12 corporate support commitments from site selection through post-opening expansion.
Fast-growing family and university corridors along I-84, I-15 and US-95
- Boise Core, Boise State & Bench Corridors: Downtown 8th Street, Broadway Avenue near Boise State University and dense neighborhood shopping plazas along Vista and Milwaukee.
- Meridian & Eagle Road (ID-55) Retail Spine: Idaho's highest-volume suburban retail arterial around The Village at Meridian, Ten Mile Crossing and affluent Eagle family communities.
- Canyon County Growth Belt (Nampa & Caldwell): Rapidly expanding residential neighborhoods and Treasure Valley Marketplace shopping centers along I-84 and Karcher Road.
- Idaho Falls, Pocatello & Coeur d'Alene Hubs: Hitt Road / 25th East retail in Idaho Falls, Idaho State University in Pocatello and year-round US-95 commercial growth in Coeur d'Alene.